Case study · Niche product directory

Paywall in a click.
Break-even in 11 days.

Peter needed checkout for featured listings without stitching Stripe into a half-built theme. Row.so’s native paywall got him to break-even in 11 days.

Peter Andre · Solo builder

11 days

To break-even

1 click

Paywall setup

0%

Platform cut

Challenge

Custom themes made payments fragile. He was losing launch momentum wiring webhooks and moderation by hand.

Solution

Connected Lemon Squeezy inside Row.so, offered one-time and yearly featured plans, and let paid submissions auto-publish. Kept editorial light with Sheets sync.

  • Paid submissions
  • Lemon Squeezy
  • Auto-publish on payment
  • SEO listing pages

Results

Directory hit break-even on platform costs in 11 days. Ongoing featured renewals became predictable revenue without DevOps.

“The paywall shipped in a click. Connected my LemonSqueezy account and my directory hit break-even in 11 days. This is what modern SaaS should feel like.”

Peter Andre, Solo builder

Build your own revenue story

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