Row.so
Row.so

Founders who stopped building and started charging.

Same-day launches, break-even in days, and directories that replace four tools — every story, in the words of the people who built them.

  • Brian Rossiter
  • Alex Nguyen
  • Tung Le
  • Truong Tran
  • Peter Andre
  • Long Tran
  • Alex Doan
  • Duy Nguyen
  • Hung Pham
  • Min Tran
  • Peter Vo
  • Vu Tuan
Founder stories on this page
12
Average rating from 100+ reviews
4.9
Creators & marketers on Row.so
3,100+

Seven directories, in minutes.

Creating a directory with Row.so is remarkably fast — I spun up seven in minutes. The design impressed me, and Richard shipped map and blog features within days of my feedback.

Outcome

Full-fledged directories built in a flash

Brian RossiterFreelancer

The results, in one line each.

The outcome every founder called out first. Pick one to jump straight to the full story.

  1. 01 Full-fledged directories built in a flashBrian Rossiter · Freelancer
  2. 02 $4,800 MRRAlex Nguyen · Founder
  3. 03 0 CMS trainingTung Le · Content Creator
  4. 04 3.2k rows enrichedTruong Tran · Content Lead
  5. 05 Break-even in 11 daysPeter Andre · Solo builder
  6. 06 Core Web Vitals A+Long Tran · Growth PM
  7. 07 Replaced 4 toolsAlex Doan · Founder
  8. 08 Live same dayDuy Nguyen · Indie hacker
  9. 09 No CMS babysittingHung Pham · Operator
  10. 10 1.4k listings migratedMin Tran · Product lead
  11. 11 Paywalls that workPeter Vo · Solo founder
  12. 12 Ranking in week 2Vu Tuan · Growth

In their own words, in full.

Freelancers, solo founders and growth teams on launching, monetizing and running a directory business on Row.so.

$4,800 MRR№ 02
“Row.so let me launch a paid AI-tools directory in a single afternoon. I made my first $100 within a week and $4,800 MRR in six months.”
Alex NguyenFounder
0 CMS training№ 03
“Our team runs everything from a spreadsheet now. Editorial, moderation, sponsorships — all in Google Sheets. It's the calmest CMS we've ever used.”
Tung LeContent Creator
3.2k rows enriched№ 04
“AI enrichment is genuinely the future of directories. It wrote clean, on-brand descriptions for 3,200 rows overnight. I couldn't tell it wasn't human.”
Truong TranContent Lead
Break-even in 11 days№ 05
“The paywall shipped in a click. Connected my LemonSqueezy account and my directory hit break-even in 11 days. This is what modern SaaS should feel like.”
Peter AndreSolo builder
Core Web Vitals A+№ 06
“Custom domain, live SEO, Core Web Vitals A+ out of the box. My engineering team was jealous.”
Long TranGrowth PM
Replaced 4 tools№ 07
“Row.so replaced Webflow, Airtable, a custom checkout flow and Notion for our directory business. One tool, one workflow.”
Alex DoanFounder
Live same day№ 08
“I went from a messy niche list to a live, searchable directory the same day. Sponsors started asking for slots before I even finished the design.”
Duy NguyenIndie hacker
No CMS babysitting№ 09
“Filters, custom fields, and Sheets sync meant I stopped babysitting a CMS. My editorial team finally focuses on content again.”
Hung PhamOperator
1.4k listings migrated№ 10
“We migrated 1,400 listings without a developer. The AI fill-in for descriptions alone saved us a full sprint.”
Min TranProduct lead
Paywalls that work№ 11
“Checkout, member access, and listing paywalls just worked. I stopped stitching Stripe into a half-built theme.”
Peter VoSolo founder
Ranking in week 2№ 12
“SEO pages and llms.txt were ready before our launch tweet. We started ranking for long-tail keywords in week two.”
Vu TuanGrowth

Built something with Row.so? Tell us your story

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